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Privacy Policy

Del Rio Marketing, Inc. Privacy Policy

Last Updated: May 28, 2021

Del Rio Marketing, Inc. and its subsidiaries and affiliates uses its best efforts to respect the privacy and safety of its online visitors. Del Rio Marketing, Inc. has developed this Privacy Policy in order to demonstrate our firm commitment to privacy. This Privacy Policy governs the manner in which Del Rio Marketing, Inc. collects, uses, maintains and discloses information collected from users (each, a “User”) of the lowriderexperience.com website (“Site”). This privacy policy applies to the Site and all products and services offered by Del Rio Marketing, Inc. and is an agreement between you and Del Rio Marketing, Inc.

All activities in which you may engage on this website are voluntary. If you do not agree with the terms of our privacy policy and our terms of use posted at https://lowriderexperience.com/terms, please leave this website. The terms of use of this site are expressly incorporated herein by reference and made a part of this policy. By using the Del Rio Marketing, Inc. website, you signify that you agree to the terms of this privacy policy as well as to our terms of use.

Personal identification information:
Personally Identifiable Information (or Personal Information) is information that can be used to identify or contact you. This Site may request and collect certain personally identifiable information such as name, address, phone number and e-mail address through various means, such as Site registration, surveys, games, questions, newsletter signup, comments and communications to the Site, and postings to chat and bulletin areas, if any. For online orders, this Site will request contact information (including name and shipping address) and financial information (such as credit card or debit card number). This information is used for billing purposes and to fulfill customers’ orders. Except as provided herein, we will not sell, rent, trade or otherwise disclose your personally identifiable information to anyone outside Del Rio Marketing, Inc.

General information:
We may also collect general information about you and your use of our Site or your use of emails, special promotions or newsletters that we send to you. For example, we collect information about your use of our Site through the use of Cookies. Cookies are small computer files that we transfer to your computer’s hard drive that allow us to know how often someone visits this Site and the activities they conduct while on this Site (such as the pages you visited, whether you submitted orders for products, etc.). Every computer is assigned a different cookie by us. You may, however, disallow receiving cookies at any time through your web browser. Your browser software can be set to reject all cookies. Most browsers offer instructions on how to reset the browser to reject cookies in the “Help” section of the toolbar. If you reject our cookie, certain of the functions and conveniences of our Site may not work properly but you do not have to accept our cookie in order to productively use our Site. We may also collect your IP (Internet Protocol) address to help diagnose problems with our server and to otherwise administer our Site. An IP address is a number that is assigned to your computer when you use the Internet. Your IP address is also used to help identify you during a particular session and to gather broad demographic data. Such general information may be collected from you whenever you access the site.

Click Stream Data
When you visit our website we may also collect “click stream data” (server address, domain name). This information can be combined with information you have provided to us by registering, for example, which will enable us to analyze and better customize your visits. We may use click stream data for traffic analysis or e-commerce analysis of our website, to determine which features of our site are most or least effective or useful to you.

How We Respond to “Do Not Track” Disclosures
We are strongly committed to not sharing personal information with third parties. Under this Privacy Policy, we may share your information only under particular situations, as described in this Policy. Because we protect all users in this manner, we do not change our behavior in response to a web browser’s “do not track” signal.

How we use collected information:
Del Rio Marketing, Inc. may collect and use Users personal to provide products and services to you, including, but not limited to, the following:

  • To improve customer service: Information you provide helps us respond to your customer service requests and support needs more efficiently.
  • To personalize user experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.
  • To improve our Site: We may use feedback you provide to improve our products and services.
  • To process payments: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.
  • To send periodic emails: We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Site.

Which personal identifying information we collect:
Del Rio Marketing, Inc. collects personal identifying data in several ways, including, but not limited to, the following:

  • When User registers to purchase tickets:
    • Name
    • Email Address
    • Full address information (including phone number for shipping purposes)

When User registers vehicle for event:

  • Name
  • Email Address
  • Full address information (including phone number for shipping purposes)

Data collected via Third-Party tools

  • IP address
  • Device/browser/session information
  • URL parameters

Your rights under the California Consumer Privacy Act of 2018 (CCPA):
You have the right to know what categories and specific pieces of personal information are collected about you. As such, you may submit a verifiable consumer request via one of the following methods: 1. Use our online Do Not Sell My Personal Information form and 2. Call our customer service department at (559) 592-6252.

You have the right to know what personal information is sold, shared, or disclosed with third parties. You may submit a verifiable consumer request via the following methods: 1. Use our online Do Not Sell My Personal Information form and 2. Call our customer service department at (559) 592-6252.

You have the right to opt-out of the sale of your personal information. You may opt-out by visiting this link Do Not Sell My Personal Information and following the directions.

Subject to statutory exclusions, you have the right to request that we delete the personal information that we have collected about you. You may submit a request for deletion via the following methods: 1. Use our online Do Not Sell My Personal Information form; and 2. Call our customer service department at (559) 592-6252.

If you exercise your rights under the California Consumer Privacy Act of 2018 (CCPA), you have the right to not be discriminated against.

Use of Personal and General Information.

  1. To ship any products ordered through this website to you.

Categories of Data Collected
Del Rio Marketing, Inc. collects (and has collected within the last 12 months) the following data:

  • Name
  • User Name
  • Password
  • Shipping Address
  • Email address
  • Telephone number
  • Debit or credit card information

Categories of Data Shared With or Disclosed To Third Parties:

  • Name
  • Shipping Address
  • Email address

Categories of Third Parties With Whom Data Is Shared or Disclosed and Purpose of the Sharing or Disclosure
Del Rio Marketing, Inc. may share or disclose data collected with the following third parties and for the following purposes:

  • Marketing, ticketing platform and business partners for the purpose of promoting events, products and services

Categories of Data Sold
Del Rio Marketing, Inc. does not sell any data collected.

Categories of Third Parties to Whom Data Is Sold and the Purpose of Such Sale
Del Rio Marketing, Inc. does not sell any data collected.

Sharing Information With Persons or Entities Who Manage This Website
Del Rio Marketing, Inc.’s global and local websites and the personal information and general information collected are managed and controlled Del Rio Marketing, Inc. 202 E. Palm Street, Exeter, CA. The servers that make Del Rio Marketing Inc.’s global and local websites available are located in Exeter, CA. If you are located outside United States, please note that the information you provide will be transferred, and by submitting the information you authorize this transfer. Del Rio Marketing Inc. has entered into an agreement with the hosting company to provide safeguards for the protection of your data that are consistent with this policy.

Third Parties
Other than to the companies belonging to Del Rio Marketing, Inc. for the purposes set out above, and except as described in this policy, we do not sell, trade, or otherwise transfer your personal information or general information to third parties without informing you in advance. We provide some of our services through contractual arrangements with affiliates, services providers, partners and other third parties (collectively, “service partners”). Our service partners may use your personal information to operate our sites and to deliver their services. For example, your data may be transferred to website hosting partners and other parties who assist us in designing and operating the website, executing services (such as for prize fulfillment), or helping us analyze collected data. These parties will only use your data for the purpose of carrying out the work as agreed with us and will be required to keep the information confidential. We will encourage our service partners to adopt and post privacy policies. However, the use of your personal information by our service partners is governed by the privacy policies of those service partners and is not subject to our control.

How we protect your information
In order to protect both the personal information and the general information that we receive from you through our website, we have implemented various security measures consistent with industry norms.

Sensitive and private data exchange between the Site and its Users happens over a SSL secured communication channel and is encrypted and protected with digital signatures. Please keep in mind, however, that whenever you give out personal information online there is a risk that third parties may intercept and use that information. While Del Rio Marketing, Inc. strives to protect your personal information and privacy, we cannot guarantee the security of any information you disclose online. By using this site, you expressly acknowledge and agree that we do not guarantee the security of any data provided to or received by us through this site and that any personal information, general information, or other data or information received from you through the site is provided to us at your own risk, which you expressly assume.

Sharing your personal information:
We do not sell, trade, or rent Users personal identification information to others. From time to time, we may share our user’s contact information with our partners, affiliates or advertisers. We use an outside shipping company to ship orders, and a credit card processing company to bill users for goods and services. These companies do not retain share, store or use personally identifiable information for any secondary purposes. We partner with other parties to provide specific services. When the user signs up for these services, we will share names or other contact information that is necessary for the third parties to provide these services. These parties are not allowed to use personally identifiable information except for the purpose of providing these services.

Del Rio Marketing, Inc. will release personal or general information without your consent for security purposes, when required by law, or to prevent imminent harm to any person or entity. We will disclose personal or general information upon receipt of a court order or subpoena, or to cooperate with a law enforcement investigation, which may include responding to requests and court orders from jurisdictions outside the United States. We fully cooperate with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful, as determined in our sole discretion. Release of your personal data for security purposes, as described in this agreement to any person or entity under any circumstances shall be based on a determination made solely by us, exercising our own discretion, permission for which is expressly granted by you to us in accordance with this policy.

Links to Third Parties:
For your convenience and to improve the usage of the website we may insert links to third parties on this site. This privacy policy does not apply to such third-party websites. These links take you outside our service and off the Del Rio Marketing, Inc.’s site and are beyond our control. Please be aware that Del Rio Marketing, Inc. is not responsible for the privacy practices of such other sites. This includes links from partners that may use Del Rio Marketing, Inc.’s logos as part of a co-branding agreement. The sites those links can take you to have their own separate privacy policy and although we seek to protect the integrity of our site, Del Rio Marketing, Inc. is not liable for the content and activities of those sites. Your visits and access to such websites is at your own risk. Please note that those other sites may send their own cookies to users, collect data, or solicit personal information. We encourage our users to be aware when they leave our Site and to read the privacy statements of each and every web site that collects personally identifiable information. This privacy statement applies solely to information collected by this Site.

Changing or Deleting Your Information:
You may cancel your membership registration at any time, and you may opt-out of receiving any e-mails from Del Rio Marketing, Inc. You also have the right to opt-out of the sale of your personal information. You may opt-out by visiting this link Do Not Sell My Personal Information and following the directions. Additionally, subject to statutory exclusions, you can choose to have all your personal information deleted from our database. If you are current Del Rio Marketing Member or Customer you may opt-out, or delete or modify your personal information, by either visiting our website registration page at https://lowriderexperience.com or by submitting a request to info@lowriderexperience.com. All requests will fulfilled within 1-5 business days. If you have any questions regarding removal or changing of your personal data you can contact our Data Protection Officer at Del Rio Marketing, Inc. 202 E. Palm Street, Exeter, CA 93221, e-mail info@lowriderexperience.com or 559-592-6252. We encourage you promptly to update your personal information when it changes.

Protecting children:
Del Rio Marketing, Inc. takes special care to protect the safety and privacy of children. Our Site is a general audience site. We do not permit anyone under the age of 18 to register with us. Any general information provided by a person under the age of 18 and gathered (for example, through the use of cookies) during his or her visit may be used as indicated in this policy, above. Del Rio Marketing, Inc. is committed to protecting the privacy of children and has no intention of collecting personal data from children under the age of 18. We also do not send email correspondence to anyone who tells us that they are under the age of 18. Children under the age of 18 should always ask their parents or guardians for permission before providing any personal information to anyone online. We urge parents and guardians to participate in their children’s online activities and use parental control or other web filtering technology to supervise children’s access to the web.

Del Rio Marketing, Inc. does not direct any of our content specifically at children under 13 years of age. We understand and are committed to respecting the sensitive nature of children’s privacy online. If we learn or have reason to suspect that a site user is under age 13, we will promptly delete any personal information in that user’s account.

The privacy policy does not extend to anything that is inherent in the operation of the Internet, and therefore beyond Del Rio Marketing, Inc.’s control, and is not to be applied in any manner contrary to applicable law or governmental regulation. This online privacy policy only applies to information collected through this site. This privacy policy does not apply to any information we may collect from you in any place other than this website.

Effective Dates:
This privacy policy is effective as of May 21, 2021, and will remain in effect except with respect to any of its provisions that are changed in the future, in which case the changes will become effective on the date they are posted on the website or we otherwise notify you of the changes.

Changes to this privacy policy:
Del Rio Marketing, Inc. has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the top of this page. Changes, modifications, additions, or deletions will be effective immediately on their posting to this site. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms:
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please or you may contact the Data Protection Officer.

Mailing Address:
Del Rio Marketing, Inc. 202 E. Palm Street, Exeter, CA 93221
E-mail: Contact info@lowriderexperience.com
Phone: (559) 592-6252

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